March 2008

How much does copywriting cost?

How much does it cost to have such-and-such written? It has to be the question I get asked the most by prospective clients. It’s a very good question, because lots of people who would benefit from the services of a copywriter aren’t familiar with how it works. They don’t know how expensive it is. They [...]

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Stop writing! That’s enough ‘content’ already

There’s been a deluge of ‘content’ onto the Internet. We’re drowning in it already – and the Internet is barely into its adolescence. Oh Google, Google, what have you done?

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The seven Cs of story structure

A summary of plot and story structure

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Beware these five creativity killers

Don’t let these mental minefields blow holes in your creativity.

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Tell a story in six words

six word stories link and review

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